Swift 3D LW coming soon...  
  For Immediate Release

ELECTRIC RAIN ANNOUNCES SWIFT 3D LW PLUG-IN
FOR NEWTEK® LIGHTWAVE™
New plug-in will give Mac and PC users the ability to create high-end 3D content and export directly to the Macromedia® Flash™ (SWF) file format

Boulder, CO - April 10, 2001 - Today Electric Rain, Inc.® announced the development of a plug-in version of their industry-leading Swift 3D product that will allow LightWave 3D™ users to export content directly to the Macromedia Flash (SWF) file format, as well as other types of vector-based formats including SVG (scalable vector graphics). This announcement comes in the wake of their recent Swift 3D MAX Plug-in announcement at the flashforward2001 conference last February.

LightWave 3D by NewTek® is an industry leader in high-end 3D modeling and animation, and is one of the few applications running on the Macintosh operating system providing a 3D solution. Swift 3D LightWave Plug-in will support both PC and Macintosh platforms, and will accurately render complex models as vector outlines, 1-4 color shaded cartoon files, and realistic gradient shaded files.

"After releasing our Swift 3D standalone tool on both the Windows and Macintosh platforms, we set our sights on satisfying the high-end 3D design community," commented Dan Maginot, Director of Plug-in Marketing at Electric Rain, Inc. "LightWave is a well-respected 3D application in both the Mac and PC communities, and Electric Rain has been flooded with requests from LightWave users to create this plug-in. With the incredible speed and rendering enhancements that our RAViX II technology provides, it was the next logical step in answering the demand".

The Swift 3D Lightwave Plug-in is built around Electric Rain's revolutionary vector rendering technology, RAViX™ II, which converts 3D models and animations into vector-based gradient shaded 2D images in the SWF, AI, EPS and SVG file formats. The newest version of RAViX that powers the Swift 3D LightWave Plug-in touts significant improvements in both rendering speed, export options, and file size over the first generation RAViX.

"NewTek is excited to see technologies like RAViX II evolving," said Brad Peebler, Vice President of 3D Graphics for NewTek. "One of LightWave's strengths is its ability to cater to individual 3D design needs through a comprehensive suite of third party plug-ins. The Swift 3D LightWave Plug-in will significantly extend LightWave's power with the ability to export to the SWF, AI, EPS and SVG file formats. Now LightWave users who want to publish 3D scenes or animations to the Web or to print will have a quick and easy solution that's both bandwidth-friendly and scalable."

"This is an exciting time for our company," commented Mike Soucie, President of Electric Rain, Inc. "With the development of RAViX II and synergies between companies like Electric Rain and NewTek, we expect to see tremendous growth in the use of 3D on the Web. The Flash file format has created a powerful vehicle for delivering 3D content, and we're intent on creating applications that allow designers the freedom of multi-channel publishing."

Electric Rain expects to release the Swift 3D LightWave Plug-in late spring 2001. A price has not yet been determined. Information on the Swift 3D Lightwave Plug-In and RAViX II rendering technology can be found at www.erain.com, or by calling the company at 1-888-613-1500.

About Swift 3D
Swift 3D is the first vector graphics software of its kind enabling designers to quickly create 3D content for use with popular vector authoring tools such as Macromedia Flash and Adobe LiveMotion. Swift 3D is an intuitive application for creating, editing and animating 3D images which can be exported as vector files (SWF, Sequential EPS or AI) with a variety of rendering styles, giving users control over image quality and file size.

About Electric Rain, Inc.
Electric Rain, Inc. is a fast moving 3D and multimedia software company with a vision of bringing easy-to-use 3D and multimedia tools to the masses. Through the release of its stand-alone application, Swift 3D v1.0, and the company's proprietary RAViX rendering technology, Electric Rain has quickly become the industry leading developer and supplier of 3D to vector solutions. The company is located at the base of the Flatirons in Boulder, Colorado. More information about Electric Rain and its products and technologies is available at www.erain.com.

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For More Information Contact:
Ed Wunsch - Electric Rain, Inc.
P (303) 543-8233
F (303) 543-8225
E ewunsch@erain.com

 
 
 
 
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